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The Coconut Shop product range with unified labels on retail shelf
Case Study — Packaging & Label Design

Coconut Industry Board - Coconut Shop

ClientCoconut Industry BoardCoconut Board logo
ServicePackaging & Labels, Regulatory Guidance, Supplier Management
CategoryPackaging & Label Design
Year Released2024
LocationSt Andrew, Jamaica

Project Overview

The Coconut Industry Board's Coconut Shop is known for providing fresh, quality coconut-based goods and coconut water, and is one of the ways the board actively works to stimulate the market for coconut-based products in Jamaica. The Coconut Shop produces a number of products in-house, as well as the bottled coconut water it is most known for. Our work with the shop, through the board, has covered packaging and label design for these products.

The Architectural Challenges

The key challenge for some of the products was sourcing the right types of packaging locally: materials that meet the technical requirements for preserving fresh coconut water while presenting well at retail.

Tailored Solutions

Partnerships enabled us to provide creative solutions to the board's packaging challenges. We designed the label system across the range and guided the board through the Bureau of Standards approval process, coordinating supplier selection and testing so the products could ship compliant and consistent.

Core Deliverables

  • Packaging and label design across the product range
  • Guidance on approval processes with the Bureau of Standards
  • Supplier selection and management